Conway Twitty, born Harold Lloyd Jenkins in 1933, was a pivotal figure in American music, transitioning from rock and roll heartthrob to a country music legend. While initially aiming for a baseball career, a chance encounter with Elvis Presley inspired him to pursue music. Twitty quickly gained recognition in the late 1950s, landing several rock and roll hits. His early career was marked by energetic performances and a rebellious image, paving the way for his later, smoother country style. Throughout his career, Twitty amassed numerous awards, including multiple Country Music Association Awards and Academy of Country Music Awards, solidifying his place as one of country music’s most influential and successful artists.
One of Twitty’s earliest and most enduring hits, “It’s Only Make Believe,” released in 1958, catapulted him to international stardom. The song, co-written with drummer Jack Nance, tells a tale of unrequited love and the painful facade of pretending that feelings are mutual. The narrator expresses the heartache of feigning indifference while desperately yearning for reciprocation. The lyrics poignantly capture the emotional turmoil of concealing true feelings, a theme that resonated deeply with listeners.
“It’s Only Make Believe” quickly topped both the pop and R&B charts upon its release, establishing Twitty as a prominent force in the music industry. Its raw emotion and catchy melody struck a chord with audiences worldwide, becoming a timeless classic. Feedback at the time, and continuing to this day, praises the song’s honesty and vulnerability. Listeners connect with the relatable experience of unrequited love, finding solace and understanding in Twitty’s passionate delivery. The enduring popularity of “It’s Only Make Believe” is a testament to its timeless themes and Twitty’s exceptional ability to connect with his audience on an emotional level.